I rushed home after work today to purchase my airline ticket. I needed to purchase it before 6pm because the airfare sale ended today. I entered my itinerary at 4:30 pm Hawaii time (10:30 pm EST) and saw that the fares were gone! How could that be? The fare now costs $540.00 more than it did yesterday. There are still tons of seats left on the planes I plan to take so they can't say it is because the fares sold out.
I am so mad at myself that I didn't buy my ticket earlier but even madder at Continental. The airlines continue to make customers mad. From the ridiculous idea of charging to use the bathrooms to changing prices before an announced sale is over. Not good!
Yes, I should have bought my ticket yesterday but I assumed that the announcement on the Continental website saying that the sale ended today (March 11th) meant that the sale would end at the end of the day today. I didn't buy my ticket yesterday because I wanted an extra day to decide which day to return. I read a comment Flyertalk tonight from another upset person who also tried to buy their ticket today finding that the sale prices were gone. He made the same comment stating that March 11th means the end of the day on March 11th. He even called Continental. The response was, "I don't see those fares anymore". Really?? That was helpful.
Now I don't know what to do. I could wait and hope that Continental again offers lower fares, bite the bullet and pay an outrageous $2032 for a ticket, or cancel my trip. I am not a happy camper right now.
Thank you everyone for your comments and your excitement about my trip plans. I was to excited also until I saw the airfares today. Shit happens. I know. I'll figure it out. It will just take a few days to get over the shock of losing out on a good airfare, something that is rare to find for a flight from Hawaii to Italy.
**Update (3-12) - I checked the fares this morning and noticed that the flights from Milan to Newark have very few seats left a few days before/on/after my return date. Either Continental is screwing with me and putting in fake people in those seats or people are flying this summer. After searching a bunch of combinations, I came up with a fare $393 dollars more than the sale fare. At least that is better than $540 dollars more than the sale fare.
I doubt fares will go back down now that seats are selling out so I bit the bullet and bought my ticket. Yay!! I'm also getting two more days out of this trip. Maybe I should rethink Rome. Now I just need to forget that there was a cheaper fare out there, never ever check the fares again in case they do go down, and start getting excited about my trip again.